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In the early 80′s, John Anton, a newly crowned Sun Devil was not quite sure about where his future was headed. In pursuit of a Marketing degree and armed with an entrepreneurial spirit, a whim and a soon to be maxed out credit card (the first of 67), John decided to print 200 t-shirts for an upcoming ASU vs. USC football game. Within 2-hours, John’s t-shirts quickly sold out. For the next couple of years, John became a permanent fixture at college events and became known as the campus t-shirt guy.